Confiant’s Demand Quality Report for Q3 2019

For all of us in publishing, yield, programmatic advertising, ad operations, and digital media, we introduce our quarterly demand quality report.


Our Demand Quality Reports benchmark the health of the ad ecosystem and provide deep insights into ad quality issues such as redirects, in-banner video, and more.


Inside our Q3 2019 report you will find:


  • Market-wide rates of redirects, in-banner video, malicious, and low-quality ad creatives
  • Quarterly comparison and trends
  • Ranking of demand quality by SSP
  • Day of the week with the highest probability to expect attacks
  • A look at the major threat groups active in Q3, such as eGobbler (New)

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