
#DataPrivacyDay: Our Roundup of MUST-READs on Privacy
If you were on Linkedin at all yesterday, you probably noticed that January 28th is #DataPrivacyDay (if you didn’t already know, now you know) .

Looking back on 2020: Review on Malvertising activity and Ad Quality
This gif summed up 2020 fairly well.

Confiant detection & blocking misleading claims: What is it & why it matters
2020 has seen the rise of a specific type of malvertising that is less reliant on previous tactics such as forced redirects to phishing malware pages. While not new, the approach of using misleading imagery, language, and cloaked landing page domains has become more common.

Malvertising activity in November
This blog post series recaps some of the large attacks Confiant observed and prevented during November, identifying the threat groups involved, and some of the tactics currently in use.

Malvertising activity in September
This blog post will recap some of the large attacks Confiant observed and prevented during September, identifying the threat groups involved, and some of the tactics currently in use.

FizzCore: A Growing Threat to Publishers’ Revenue and Audiences
Threat actors are malicious entities responsible for organizing and executing attacks that compromise the data of an individual or organization. In the world of programmatic advertising and digital publishing, new threat actors continuously emerge armed with advanced techniques and tactics to compromise data.

SSPs aren't created equally: Insights into which SSPs drove the most problematic impressions in Q2, 2020
As the programmatic landscape continues to evolve post-COVID, we take a look back at last quarter (Q2) to understand how supply-side platforms (SSPs) are performing when it comes to ad quality.

The Evolution of Malvertising and its Impact on the Future of Publishing
Malicious advertising, also known as malvertising, is a common and highly-profitable security threat involving the publication of malicious ads through legitimate online publishing platforms.

A Publisher’s Guide to Evaluating Ad Security and Ad Quality Solutions
Digital publishers seemingly face a dilemma between protecting their audiences from malicious, disruptive, and offensive ads, or having to sacrifice revenue by ruthlessly cutting sources of low-quality demand.

The Difference Between Malvertising and Ad Fraud (And Why It Matters)
The terms are sometimes used interchangeably, but they mean very different things, and refer to very different targets.

Publishers are Worried About Political Ads this Election Season
Online political advertising is exploding. Back in 2008, candidates spent a meager $22.25 million on online political ads, but by 2016 that number had grown to $1.4 billion.

What ad quality issues do top publishers care about?
It’s tempting to write off malvertisers as simply an annoyance or unsophisticated criminals, but nothing could be further from the truth.

4 Reasons Malvertisers are Some of the Most Sophisticated Advertisers
It will come as no surprise to digital publishers that in 2020 ad blockers remain a top cause of revenue loss. Users are installing ad blockers at an alarming rate.

Stopping wapSiphone: A Malvertising Threat to Mobile Devices
Threat actors are always developing creative new ways to circumvent obstacles that block their access to user data, resulting in a rapidly evolving threat landscape that targets both mobile and desktop environments.

Why fighting malvertising requires a multi-layered approach
Malvertisers work tirelessly to exploit the fragmented nature of the digital ad ecosystem, yet bad ads are often downplayed as just a publisher or user issue.

Gain more control over your ad experience with Brand & Category Controls (Beta)
We’re excited to announce the beta release of Confiant’s Brand and Category Controls, the latest advance in our mission to put publishers back in control over their ad experience.

Success Story: How Complex Media prevents revenue & user disruption by controlling the Ad experience
Complex Media is a multimedia platform and online community that publishes premium content around pop culture. With over 120 million people engaging with their content, providing a premium user & ad experience is a top priority.

Top performing SSPs in Q1 2020?
In this blog post, we’ll dive a bit deeper into the supply chain and look into the SSPs that were impacted with problematic ads in Q1.

Worried about GDPR and CCPA? Don’t Overlook the Malvertising Threat.
Are you’re a publisher who’s made major changes in the wake of new regulations and new anxieties about data privacy? Good work, but I have unfortunate news to share. You may not be doing enough.

Insights into vulnerabilities in Q1 2020
Learn about 3 characteristics of a malvertising attack: What countries did the campaign target, which platforms and OS were most vulnerable, and what site categories are malvertisers most interested in.

Forced redirects now. What's next?
There is a new malvertising attack on the rise that leverages a well-known threat actors technique by a group we've been tracking, called FizzCore.