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Why should good advertisers care about bad ads
The answer to the seemingly simple question is complicated because digital advertising is so...
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How does disinformation affect user engagement?
The phrase “In this world, nothing can be said to be certain except death and taxes,” has been...
![](https://www.confiant.com/hubfs/Disinformation%20Affects%20User%20Engagement.png)
Excellence in Ad Quality: PubMatic Protects Publishers and Audiences
PUBMATIC's investment in Ad Quality Infrastucture Eric Bozinny, Senior Director, Marketplace...
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How DSPs Can Benefit From A Solution Like Confiant
Demand Side Platform (DSP) Challenges The incredible scale of programmatic advertising makes it...
![Confiant for DSP](https://www.confiant.com/hubfs/DSP%20Header%2002.01.23%20v02B.png)
What US privacy laws do advertisers need to be aware of in 2023?
January 28th is celebrated globally as Data Privacy Day. It acts as a reminder that several US...
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Bringing Transparency To The Buy-Side
Day after day, search after search and page after page–you see ads. Everyone encounters ads,...
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![Reduce Latency with Heaviness Score](https://www.confiant.com/hubfs/lp/feature.jpg)
Five Ways Bad Ads Steal Good Money From SSPs
Programmatic and Bad Ads Digital advertising soared 35% to $189 billion in 2021, according to the...
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Confiant Now Covers Native Ads
We’re pleased to announce coverage for on-page native ads, expanding support for providers like...
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SSPs aren't created equally: Insights into which SSPs drove the most problematic impressions in Q2, 2020
As the programmatic landscape continues to evolve post-COVID, we take a look back at last quarter...
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A Publisher’s Guide to Evaluating Ad Security and Ad Quality Solutions
Digital publishers seemingly face a dilemma between protecting their audiences from malicious,...
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Gain more control over your ad experience with Brand & Category Controls (Beta)
Today, we’re excited to announce the beta release of Confiant’s Brand and Category Controls, the...
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What ad quality issues do top publishers care about?
It will come as no surprise to digital publishers that in 2020 ad blockers remain a top cause of...
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Worried about GDPR and CCPA? Don’t Overlook the Malvertising Threat.
Are you’re a publisher who’s made major changes in the wake of new regulations and new anxieties...
![](https://www.confiant.com/hubfs/Imported_Blog_Media/GDPR.jpg)
The Difference Between Malvertising and Ad Fraud (And Why It Matters)
The terms are sometimes used interchangeably, but they mean very different things, and refer to...
![](https://www.confiant.com/hubfs/website_assets/images/malware-1.jpg)
4 Reasons Malvertisers are Some of the Most Sophisticated Advertisers
It’s tempting to write off malvertisers as simply an annoyance or unsophisticated criminals, but...
![](https://www.confiant.com/hubfs/website_assets/images/malicious-code-img.jpg)