Privacy compliance is a minefield for publishers. They are held responsible for any user tracking that occurs and are at risk even with CMPs in place.
With Confiant partnership in providing ad security and protection, Smart further strengthened and improved adops processes to reach a world-class 99.9% of ad-secure revenue, almost eradicating security threats on Smart’s marketplace.
Confiant gives you back control over the native ads served on your site. We've expanded Confiant coverage to include On-Page Native Ads.
If you were on Linkedin at all yesterday, you probably noticed that January 28th is #DataPrivacyDay (if you didn’t already know, now you know) .
This gif summed up 2020 fairly well.
2020 has seen the rise of a specific type of malvertising that is less reliant on previous tactics such as forced redirects to phishing malware pages. While not new, the approach of using misleading imagery, language, and cloaked landing page domains has become more common.
This blog post series recaps some of the large attacks Confiant observed and prevented during November, identifying the threat groups involved, and some of the tactics currently in use.
This blog post will recap some of the large attacks Confiant observed and prevented during September, identifying the threat groups involved, and some of the tactics currently in use.
Threat actors are malicious entities responsible for organizing and executing attacks that compromise the data of an individual or organization. In the world of programmatic advertising and digital publishing, new threat actors continuously emerge armed with advanced techniques and tactics to compromise data.
SSPs aren't created equally: Insights into which SSPs drove the most problematic impressions in Q2, 2020
As the programmatic landscape continues to evolve post-COVID, we take a look back at last quarter (Q2) to understand how supply-side platforms (SSPs) are performing when it comes to ad quality.
Malicious advertising, also known as malvertising, is a common and highly-profitable security threat involving the publication of malicious ads through legitimate online publishing platforms.
Digital publishers seemingly face a dilemma between protecting their audiences from malicious, disruptive, and offensive ads, or having to sacrifice revenue by ruthlessly cutting sources of low-quality demand.
The terms are sometimes used interchangeably, but they mean very different things, and refer to very different targets.
Online political advertising is exploding. Back in 2008, candidates spent a meager $22.25 million on online political ads, but by 2016 that number had grown to $1.4 billion.
It’s tempting to write off malvertisers as simply an annoyance or unsophisticated criminals, but nothing could be further from the truth.
It will come as no surprise to digital publishers that in 2020 ad blockers remain a top cause of revenue loss. Users are installing ad blockers at an alarming rate.
Threat actors are always developing creative new ways to circumvent obstacles that block their access to user data, resulting in a rapidly evolving threat landscape that targets both mobile and desktop environments.
Malvertisers work tirelessly to exploit the fragmented nature of the digital ad ecosystem, yet bad ads are often downplayed as just a publisher or user issue.
We’re excited to announce the beta release of Confiant’s Brand and Category Controls, the latest advance in our mission to put publishers back in control over their ad experience.
Success Story: How Complex Media prevents revenue & user disruption by controlling the Ad experience
Complex Media is a multimedia platform and online community that publishes premium content around pop culture. With over 120 million people engaging with their content, providing a premium user & ad experience is a top priority.
In this blog post, we’ll dive a bit deeper into the supply chain and look into the SSPs that were impacted with problematic ads in Q1.
Are you’re a publisher who’s made major changes in the wake of new regulations and new anxieties about data privacy? Good work, but I have unfortunate news to share. You may not be doing enough.
Recap of ad security issues for the month of July 2020.
Learn about 3 characteristics of a malvertising attack: What countries did the campaign target, which platforms and OS were most vulnerable, and what site categories are malvertisers most interested in.
There is a new malvertising attack on the rise that leverages a well-known threat actors technique by a group we've been tracking, called FizzCore.